Shuduria, DianaДернова, Ірина Анатоліївна2025-08-262025-08-262024Shuduria D., Dernova I.A. Theoretical foundations of enterprise competitiveness. Information technologies and management (April 25–26, 2024. Riga, the Republic of Latvia): International scientific conference. Riga, Latvia: Baltija Publishing, 2024. pp. 142-145.DOI https://doi.org/10.30525/978-9934-26-459-7-31http://baltijapublishing.lv/omp/index.php/bp/catalog/view/500/13252/27799-1https://dr.csbc.edu.ua/handle/123456789/392The essence of the concept of "competitiveness" as an econo-mic category was considered, various approaches to the definition of this concept were analysed, and the company's competitiveness was analysed. Within the framework of this article, various scientific views regarding the definition of the essence of the concept of competitiveness are analyzed. It has been established that competitiveness is a key category used in the theory and practical aspects of economic research, and is a multifaceted con-cept. It is recommended to consider the competitiveness of the enterprise as a set of opportunities to effectively use its resource potential.enSOCIAL SCIENCES::Business and economics::EconomicsSOCIAL SCIENCES::Business and economicsTECHNOLOGY::Industrial engineering and economy::Industrial organisation, administration and economics